Author: Andrew Maenner

Running ad campaigns and making them profitable is definitely a challenge. In this simternship, I had to make real decisions using data, and not all of them worked out the first time. Brief Summary of Campaigns In this simternship, I managed multiple paid campaigns including search, display, and shopping ads. The main goal was to…

Websites are often the first interaction users have with a brand. If that experience is confusing,  frustrating, or impossible to use, visitors won’t stay long. That’s why usability and accessibility in web design are no longer optional. When people visit your website, they expect it to work. They want to find information easily and understand…

If you’re having trouble getting attention for your products or brand influencer marketing can help naturally grow your audience. Influencer marketing has become one of the most powerful tools in modern digital marketing. As consumers grow increasingly skeptical of traditional advertising, brands are turning to social media influencers to build trust, reach different audiences, and…